When the direction from the client is 'create something beautiful' it helps to have years of graphic design experience and a deep appreciation of art to draw upon. The opportunity to start with a blank canvas can be daunting to some, but for us it represents an open invitation to be creative. But it's only possible to reach an outcome because we follow a process, leading the client through what could be a complicated journey. Designing FIG was such a fun project. And this is clearly evident in the finished product, a combination of artistic styles layered to great effect.
Open briefs are always welcome...
Pinot Noir
Sauvignon Blanc
Black foil
Embossing
Textured paperstock
